Journeys & Memories:
Our Evolution
SilverOpus was born from a passion for music and travel, inspired by the belief that every journey has its own unique rhythm. Built on a decade of experience through Discover Scandinavia Tours, we continue our mission to craft intimate, small-group tours that immerse travelers in the authentic beauty of Scandinavia and the world.
From Discover Scandinavia Tours
to SilverOpus
Our story is one of passion, purpose, and a relentless pursuit of authentic connections. Since our beginnings, we have been driven by a desire to share the hidden beauty of each destination, inviting travelers to see what is really beautiful in the world. From our humble start to today, every chapter has been shaped by a dedication to those who seek something more from their journeys. Join us as we look back on the milestones that have brought us here, each a step closer to the heart of meaningful travel.
Touched by Scandinavia
Our story begins with an unforgettable journey to Scandinavia. When Marcelo Guimaraes, a native Brazilian, first visited the five Nordic capitals, he felt an immediate connection—to the people, the culture, and the breathtaking landscapes. Inspired by this experience, he envisioned a way to share it with others, knowing there was something special in those lands that travelers everywhere deserved to feel.
First Northern Steps
Out of that vision, Discover Scandinavia Tours was born. After many months of preparation, January of 2014 brought us our first group of travelers, who visited the Finnish Lapland. Consumed by a new sense of purpose, Marcelo dove deeper into his mission. Scandinavia became the heart of his world.
Dream Crafting, Journey by Journey
From 2015 to 2019, Discover Scandinavia Tours blossomed, sharing the magic of Norway, Sweden, Denmark, Finland, and Iceland with thousands of travelers. Marcelo returned to Scandinavia often, forging friendships and new partnerships, while forming a passionate team back home. Each journey taught us something new, allowing us to shape more unforgettable adventures. By 2019, we’d become more than a tour company—we were part of a wider Scandinavian story, always sharing its wonders with travelers and explorers.
Difficult Days
In 2020 and 2021, the world changed overnight as the pandemic brought travel to a complete standstill. For Discover Scandinavia Tours, those were challenging days that called for resilience and a steadfast commitment to "fairness for all." Under this guiding principle, we worked tirelessly to support our travelers, finding ways to keep dreams alive. Thanks to their trust and hope for brighter days, more than 85% chose to reschedule rather than cancel, holding onto their Scandinavian journeys for the future.
Rebirth & Gratitude
From 2022 to 2024, Discover Scandinavia Tours entered a period of renewal and growth, emerging from the challenges of the past with fresh energy. Our team was rebuilt and strengthened, bringing a renewed passion to create memorable, high-end experiences that set new standards for comfort and service. Guided by lessons learned and gratitude for the kindness of the Universe, we designed new programs that brought Scandinavia to life in richer ways. Stronger than ever, we looked forward with hope and excitement for what lay ahead.
A New Window of Discovery
In 2025 and beyond, Discover Scandinavia Tours is evolving into something new. Over the past decade, our travelers returned from Scandinavia eager to explore other destinations with the same high level of excellence. They asked us for more of the world. In response, SilverOpus was imagined. The new brand carries forward our mission, expanding into new horizons while staying dedicated to the adventurous, curious, and sophisticated 50+ traveler. Our tribe. SilverOpus embraces the future with a promise: to craft unforgettable journeys for a community we've come to know and cherish.
Life Starts at 50. Travel!
Our Promise to You Rests on Four Pillars
Respect
Simply fundamental. All that we do must, first and foremost, ensure that our clients, our partners, our staff and all those who live in our destinations feel entirely respected. The land must be respected. Nature must be respected. The people must be respected. All people. Honesty, fairness, care and much more are joined in a foundation of respect for all.
Authenticity
We study our destinations to understand what characterizes its beauty and relevance. Then, we fill our programs with what is most authentic about those destinations. We showcase nature, cuisine, hospitality and cultural experiences which are most valued by locals, not what is determined by the travel industry as most sellable. It is our way to stay true to authenticity, to enrich our programs with it.
Exclusivity
Our tribe is at the heart of what we do, every day. So, we don’t attempt to appeal to all. Instead, we put our efforts into creating excellence for those who love seeing the world like our tribe does. This philosophy restricts our audience to an exclusive set of travelers, and we don’t fight that. We embrace it and give them our everything.
Happiness
We are very serious about our work, but we can’t forget why we travel. And we travel because it makes us happy, joyous. Happiness from the scenery we see, the foods we taste, the people we meet and even from the hiccups that become fun stories, later on. So, we never forget that our work, serious as it is, is here to make you happy.
Find Your Direction with Our Traveler’s Compass
Discover the heart and soul of SilverOpus through our Traveler’s Compass. Dive into the stories of those who journey with us, meet the passionate people behind the scenes, explore our rich history and guiding philosophy, find inspiration in our blog, and explore the curated hotels that make every stay unforgettable.